Swag! It’s one of the most popular ways to gift new clients, employees and prospects alike. According to demandgenreport.com, B2B organizations spend $226K per year on swag. According to the State of Swag Report, this money is spent on Apparel, drink ware, backpacks,...
One of the highest expenses that a business can incur is employee churn. It is said that it can cost between 6 and 9 months of an employees salary to replace them. If you have a star employee, then the opportunity cost can be even higher! You want to constantly show...
You might be thinking that giving someone chocolate or a fruit basket might be a great gift idea to give to a prospective client. You want to make an impression? Send some donuts to the prospect’s office. Want to celebrate a milestone? Send them a box of...
First impressions can make or break a new hire. The first few weeks of the new employee’s experience will set the tone for the According to the Spencer James Group: “The first few days and weeks of a new employee’s experience sets the tone for her satisfaction...
Gifting is such a powerful marketing strategy that we’ve created an entire gifting service around the concept. But so many people seem to get it wrong. They think gifting is just buying a gift, sending it to a recipient, and then magically they’ll become a client....
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