


Obsession with cheap (don’t let this be you)
000000000 One of my team members was telling me the other day about his family’s (of four) grocery budget. “About a grand a month.” Whoa. That’s high even for Ruhlin standards. Must be eating organic produce, sprayed with organic pesticides, in...
Tony Soprano. Boss Gift·ologist.
000000000 I caught half an episode of THE SOPRANOS the other day… Dang. The late (and great) James Gandolfini simply made that show. Mob boss, sociopath, and iconic robe-wearer in the middle of a midlife crisis. If you’ve never seen it (WUT??), the show...
The Bud Fox guide to gifting elephants
000000000 Howdy there, fellow Gift·ologist. So lots of talk lately in the ol’ blog about strategic gifting to influencers. I’ve had one or two sales pros reach out and ask about the differences between wooing a media influencer… and wooing a dream...
How to get endorsed by influencers (simple)
000000000 One of the questions I ask everybody who signs up for my email list is: “What do I need to write about to make your day?” I got a request the other day that I think many freelancers / part time gig / small business owners can relate to. The...
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